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Privacy Policy

Privacy Policy

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Effective Date: [Insert Date, e.g., 23 June 2026]

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Welcome to Casually Modest ("we," "our," or "us"). We operate the website casuallymodest.co.uk (the "Site") on the Wix.com platform.

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Your privacy is highly important to us. This Privacy Policy explains what personal information we collect from you when you visit our store or buy our clothing, how we use it, and what your rights are under the UK General Data Protection Regulation (UK GDPR).

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1. Who We Are (The Data Controller)

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Casually Modest is the data controller responsible for your personal data.

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2. Information We Collect

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We collect information to process your orders, improve your shopping experience, and communicate with you.

  • Information you give us: When you buy clothing or create an account, you provide your name, billing address, delivery address, payment information (processed securely through third parties), email address, and phone number.

  • Information collected automatically: When you browse our Site, we automatically collect certain information about your device, including your IP address, browser type, time zone, and how you interact with our shop.

  • Information via Wix: Our site is hosted on the Wix.com platform. Wix provides us with the online e-commerce platform that allows us to sell our clothing to you. Your data may be stored through Wix.com’s data storage, databases, and general Wix.com applications on secure servers behind a firewall.

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3. How We Use Your Information

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We only use your personal data when the law allows us to. Most commonly, we use your data to:

  • Fulfill Contracts: To process and ship your clothing orders, handle payments, and provide you with order updates.

  • Legitimate Interests: To improve our website layout, protect against fraud, and provide customer support.

  • Consent: If you opt-in to our newsletter, we will send you promotional emails about new modest clothing arrivals or sales. You can opt out at any time by clicking the "unsubscribe" link.

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4. Payment Processing

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All direct payment gateways offered by Wix.com and used by Casually Modest adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council.

PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers. We do not store your credit or debit card details on our own systems.

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5. Sharing Your Data

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We do not sell your personal data. We only share your data with trusted third parties who help us run our business, including:

  • Wix.com (Our website host and e-commerce platform)

  • Delivery and Courier Services (To ship your clothing to your UK address)

  • Payment Gateways (To securely process your payments)

We may also share your information to comply with applicable UK laws and regulations, or to protect our rights.

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6. International Data Transfers

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Because Wix is a global platform, your data may be stored or processed in locations outside of the UK (such as the US or Europe). Wix ensures that standard contractual clauses or equivalent legal safeguards are in place to keep your data secure.

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7. How Long We Keep Your Data

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We will only keep your personal data for as long as necessary to fulfill the purposes we collected it for, including satisfying any legal, accounting, or reporting requirements.

Note: UK tax laws require us to keep transaction records for 6 years.

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8. Your Legal Rights (UK GDPR)

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Under the UK GDPR, you have specific rights regarding your personal data, including the right to:

  • Access the personal data we hold about you.

  • Correct any inaccurate or incomplete data.

  • Erase your personal data (the "right to be forgotten").

  • Restrict or object to us processing your data.

  • Data portability (request a transfer of your data).

If you wish to exercise any of these rights, please contact us at tracey@casuallymodest.co.uk

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9. Cookies

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Our Wix website uses cookies to track your shopping basket items, remember your preferences, and understand how you use our site. You can choose to block cookies through your browser settings, though this may impact your ability to use some features on our online shop.

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10. Changes to This Privacy Policy

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We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website.

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